Micro

Perfect and imperfect markets

Every firm produces where marginal cost equals marginal revenue; the market structure decides how much control it has over price.

CAPS

Grade 12 · Economics · Micro

Economics wants the concept, then the diagram or the data, then the consequence.

  • The papers

    Paper 1 is macroeconomics and economic pursuits. Paper 2 is microeconomics and contemporary economic issues. Each paper is 150 marks.

  • How to write it

    Define the term as CAPS uses it. If a graph is asked for, label both axes, the curves, and the equilibrium or the shift. Then say what happens to price, quantity, growth, inflation or unemployment. A curve with no labels does not explain.

  • How a marker reads it

    A common mix-up is thinking normal profit means no profit, when it is the minimum return that keeps the owner in business.

Essays are marked on the introduction, a body that applies the theory, and a conclusion that answers the question. A list of definitions is not an argument.

Worked theory

Worked theory. Tomatoes sell at R10 a kilogram at a fresh-produce market. A farmer produces where MC = R10; if average cost there is R8, she earns an economic profit of R2 a kilogram. Other farmers notice, plant more, supply rises and the price falls until only normal profit is left.

More worked examples

  • The only water supplier

    A town has one water utility. No rival can lay a second set of pipes cheaply, so the utility is a natural monopoly. It could charge a high price, so a regulator approves its tariffs instead.

  • Data bundle wars

    Three cellphone networks rarely cut prices outright, because each knows the others would follow. Instead they compete with bonus data, loyalty rewards and adverts. That is non-price competition in an oligopoly.

In ordinary words

A perfect competitor is a price taker facing a horizontal demand curve, so price, average revenue and marginal revenue are equal. A monopolist faces the whole downward-sloping market demand, so its marginal revenue lies below its price. Oligopolists watch each other and prefer non-price competition.

In South Africa

A row of tomato stalls at a fresh-produce market next to a single municipal water office.

Part 1 / 4

What it is

Every firm produces where marginal cost equals marginal revenue; the market structure decides how much control it has over price.

More worked examples

Board walkthroughs on this topic. Open one, copy the working, then try the next.

Example 1 / 20

A perfectly competitive firm sells at R10 per unit. At its profit-maximising output of 500 units, average cost is R8. Calculate its economic profit.

4. Step-by-step working

  1. 01

    Subtract

    10−8=R2 per unit.

  2. 02

    Multiply

    R2×500=R1 000.

How we got there

Read this like a teacher at the board. We go slowly, name every number, and say why we take each step.

Explain in another language · 11

1. What is the question asking?

Read the question twice. Circle the unknown. Underline every number and unit. The paper is asking: A perfectly competitive firm sells at R10 per unit. At its profit-maximising output of 500 units, average cost is R8. Calculate its economic profit.

Before any working — hunt first

Given

Numbers and units already in the sentence: R10 per · 500 units · R8. Copy each one into a column. A name without a number is not given.

Missing

After you copy the given, the letter that still has no number is missing. The paper is pointing at: its economic profit. Circle that word — that is the missing variable.

Find

We are required to find: its economic profit. Write that as a symbol on the left, with a question mark, before you touch a formula.

Calculate

What we need to calculate: Profit = (AR − AC) × Q. Then substitute the given, one line at a time, to get its economic profit.

In other words — as if you have never seen this before

If you have never seen this before: Profit = (AR − AC) × Q. We will name a method in words, write the formula with no numbers, then substitute one line at a time.

2. What do we already know?

P=MR=R10; Q=500; AC=R8.

3. Which method — and why this one?

Profit=(AR − AC)×Q.

4. Step-by-step working

  1. 01 / 05

    Subtract

    10−8=R2 per unit.

    Why this step: We only do one job per line so a marker can follow the marks — and so you can find a slip without starting over.

  2. 02 / 05

    Multiply

    R2×500=R1 000.

    Why this step: We only do one job per line so a marker can follow the marks — and so you can find a slip without starting over.

  3. 03 / 05

    Step G — Sense-check the size

    Ask: is this the kind of number a Grade 10–12 paper would want? A speed of 3 000 ms for a learner walking, or a probability bigger than 1, means a unit or algebra slip. Estimate first: round the numbers and do the sum in your head.

    Why this step: Markers write ‘unrealistic’ in the margin when the method is right but the size is wild. A 10-second head check often finds a missing 10² or a unit that never changed.

  4. 04 / 05

    Step F — Box the answer with its unit

    Economic profit R1 000.

    Why this step: A number without a unit is half a mark on a Physics paper, and a marker can miss a Maths answer that is buried in working.

  5. 05 / 05

    Step H — What the marker is looking for

    On an NSC memo you usually earn: (1) a method mark for naming the right formula or idea in words, (2) an accuracy mark for substituting the given numbers with units, (3) an accuracy mark for the boxed answer with its unit. Write those three lines even if you are unsure of the arithmetic — blank pages score zero.

    Why this step: First-timers chase the final number and leave the method blank. The memo still pays out for the idea and the substitution even when the last line is wrong.

5. The answer

Economic profit R1 000.

Copy onto your answer sheet — in this order

Answer: Economic profit R1 000.

6. Check it like a marker

In the long run new firms enter and this profit disappears.

7. A trap first-timers fall into

First-timers often grab the first formula they remember, mix units (cm with m, minutes with seconds), or drop a minus sign. Write the formula in words first: “this equals that, because…”

Ntsako · fx-991ZA PLUS. Tap to calculate.