Strategy

Creative thinking

Force-field analysis, the Delphi technique, the nominal group technique and brainstorming are structured ways to think, not motivational slogans.

CAPS

Grade 12 · Business Studies · Strategy

Business Studies answers in business language, applied to the scenario.

  • The papers

    Paper 1 is business environments and business ventures. Paper 2 is business roles and business operations. Each paper is 150 marks.

  • A 40-mark essay

    Introduction 2 marks: say what the essay will deal with. Body: facts from the scenario, each with an explanation of the impact or the solution. Conclusion 2 marks: a decision, not a new fact. Insight is 4 marks for layout, analysis, synthesis and originality.

  • How a marker reads it

    A common mix-up is treating brainstorming and force-field analysis as the same technique, when one generates ideas and the other weighs forces for and against a change.

Quotes from a scenario must be used, not copied as decoration. A definition with no link to the business in the question stays in the low marks.

Worked theory

Worked theory. A hotel in Hazyview is deciding whether to add a shuttle to the Kruger gate, and it uses force-field analysis rather than a slogan. Drivers include guest requests, a rival lodge that already fetches people, and about R8 000 a month in extra room nights if guests stay because of the lift. Resistors include the cost of a minibus, a driver's wage of about R6 000, and insurance. The manager strengthens a driver by sharing the shuttle with a neighbouring lodge, which weakens the cost resistor. They run the shuttle three mornings a week. Brainstorming would only have produced the word shuttle, while force-field showed whether the drivers beat the resistors.

More worked examples

  • Mdantsane civvies day

    A school governing body in Mdantsane must pick one fundraiser. In an ordinary meeting the loudest parent pushes a gala dinner. With nominal group technique each person writes ideas in silence, then the group scores them. A civvies day scores higher because it costs less and more families can join. The quiet ideas received a number, so volume did not decide.

  • Polokwane route rounds

    A taxi association in Polokwane asks five experienced owners, separately, whether a new route to a mall will pay. The first round disagrees. A summary goes back without names, and in the second round three owners shift once they see the others' cost figures. Those anonymous rounds are the Delphi technique. They are not a brainstorm in one room, and they are not a force-field diagram.

In ordinary words

Brainstorming collects many ideas and holds judgment back at the start, while nominal group technique has each person write ideas alone before the group scores them, so the loudest voice does not automatically win. Delphi asks experts in rounds, often without names, and feeds summaries back until the views settle. Force-field analysis lists drivers that push a change and resistors that block it, then asks which forces can be strengthened or weakened. The technique has to match the job, because a list of forces is not the same as a free shout of ideas.

In South Africa

At a hotel desk in Hazyview a page has two columns: reasons to run a Kruger shuttle and reasons not to.

Part 1 / 4

What it is

Force-field analysis, the Delphi technique, the nominal group technique and brainstorming are structured ways to think, not motivational slogans.

More worked examples

Board walkthroughs on this topic. Open one, copy the working, then try the next.

Example 1 / 20

Explain the Delphi technique.

How we got there

Read this like a teacher at the board. We go slowly, name every number, and say why we take each step.

Explain in another language · 11

1. What is the question asking?

Read the question twice. Circle the unknown. Underline every number and unit. The paper is asking: Explain the Delphi technique.

Before any working — hunt first

Given

Numbers and units already in the sentence: no numbers yet — only a name, a diagram, or a worded unknown. Copy each one into a column. A name without a number is not given.

Missing

After you copy the given, the letter that still has no number is missing. The paper is pointing at: Explain the Delphi technique. Circle that word — that is the missing variable.

Find

We are required to find: Explain the Delphi technique. Write that as a symbol on the left, with a question mark, before you touch a formula.

Calculate

What we need to calculate: Experts. Then substitute the given, one line at a time, to get Explain the Delphi technique.

In other words — as if you have never seen this before

If you have never seen this before: Experts. We will name a method in words, write the formula with no numbers, then substitute one line at a time.

2. What do we already know?

Delphi.

3. Which method — and why this one?

Experts.

4. Step-by-step working

  1. 01 / 08

    Step A — Read the question twice

    Slow down. Circle the word that names the unknown. Underline every number and its unit. Do not grab a formula yet — first decide what the paper is actually asking.

    Why this step: If you can say the method in a sentence, you will pick the right formula. First-timers skip this and grab the first equation they remember.

  2. 02 / 08

    Step A2 — Hunt: Given, Missing, Find, Calculate

    Given: Numbers and units already in the sentence: no numbers yet — only a name, a diagram, or a worded unknown. Copy each one into a column. A name without a number is not given. Missing: After you copy the given, the letter that still has no number is missing. The paper is pointing at: Explain the Delphi technique. Circle that word — that is the missing variable. Find: We are required to find: Explain the Delphi technique. Write that as a symbol on the left, with a question mark, before you touch a formula. Calculate: What we need to calculate: Experts. Then substitute the given, one line at a time, to get Explain the Delphi technique.

    Why this step: Do not name the letters yet. First hunt: what already has a number (Given), what has no number (Missing), the word the paper wants (Find), and which formula still contains the missing letter (Calculate).

  3. 03 / 08

    Step B — Write the given in a column

    Delphi.

    Why this step: A column with units stops you mixing cm with m, or minutes with seconds. Markers can also see you started correctly.

  4. 04 / 08

    Step C — Name the method in words

    Experts.

    Why this step: If you can say the method in a sentence, you will pick the right formula. First-timers skip this and grab the first equation they remember.

  5. 05 / 08

    Explain

    Experts respond anonymously to questionnaires; responses are summarised and sent back until consensus is reached.

    Why this step: We only do one job per line so a marker can follow the marks — and so you can find a slip without starting over.

  6. 06 / 08

    Step G — Sense-check the size

    Ask: is this the kind of number a Grade 10–12 paper would want? A speed of 3 000 ms for a learner walking, or a probability bigger than 1, means a unit or algebra slip. Estimate first: round the numbers and do the sum in your head.

    Why this step: Markers write ‘unrealistic’ in the margin when the method is right but the size is wild. A 10-second head check often finds a missing 10² or a unit that never changed.

  7. 07 / 08

    Step F — Box the answer with its unit

    Anonymous expert consensus.

    Why this step: A number without a unit is half a mark on a Physics paper, and a marker can miss a Maths answer that is buried in working.

  8. 08 / 08

    Step H — What the marker is looking for

    On an NSC memo you usually earn: (1) a method mark for naming the right formula or idea in words, (2) an accuracy mark for substituting the given numbers with units, (3) an accuracy mark for the boxed answer with its unit. Write those three lines even if you are unsure of the arithmetic — blank pages score zero.

    Why this step: First-timers chase the final number and leave the method blank. The memo still pays out for the idea and the substitution even when the last line is wrong.

5. The answer

Anonymous expert consensus.

Copy onto your answer sheet — in this order

Answer: Anonymous expert consensus.

6. Check it like a marker

Avoids group pressure.

7. A trap first-timers fall into

First-timers often grab the first formula they remember, mix units (cm with m, minutes with seconds), or drop a minus sign. Write the formula in words first: “this equals that, because…”

Ntsako · fx-991ZA PLUS. Tap to calculate.